PermanentFull Time / Part Time-Full Time
RS Components is a trading brand ofElectrocomponents plc, the global distributor for engineers. With operations in32 countries, we offer more than 500,000 products through the internet,catalogues and at trade counters to over one million customers, shipping around50,000 parcels a day.
Electrocomponents is listed on the London Stock ExchangeFTSE 250 and in the last financial year had revenues of £2bn.
We place a strong emphasis on investing in our people,our best asset, enabling them to be customer focused at all times and exceedingtheir expectations.
This is because our customers are at the heart ofeverything we do. So we look for people who have a strong belief in, andcommitment to exceeding customer expectations, people who have pride and beliefin their company.
In return we offer a positive and supportive culturewhich ensures that together we can help our customers do great things.
As part of the DesignSpark Acquisition andEngagement team, you will be the promoter of the brand in Japan with yourresult-driven, knowledgeable and creative approach to Content and InboundMarketing, Social Media and Outreach, excelling the brand's customer supportand help acquiring and developing a thriving and engaged technology-ledcommunity.
You will be developing and driving a social media strategy andprogramme aligned to the content and engagement programme and increase reach,acquisition, engagement and brand awareness.
You will be responsible for themanagement of DesignSpark JP’s PR and online reputation as well as raiseawareness with an internal communications programme.
You will work closely with the RS Japan teamto help build the profile of RS and DesignSpark in market as a leadingelectronics supplier and partner.
Builds and executes the global content and engagement plan aligned to the DesignSpark strategy
Ensures high standard of content creation including increased video content creation, moderation and swift execution of content loading
Observes standards, policies and community behaviours being followed on the platform
Maintains and develops relationships with external bloggers and content providers in JP
Manages and coordinates translations of content including videos.
Manages and executes meaningful initiatives with focus on suppliers and NPIs including design challenges, competitions, webinars, podcasts and events / meetups to high standard
Develops and executes a social media programme on relevant channels aligned to the global social media strategy and local engagement programme with a focus on thought leadership in cutting-edge technology and new to market product introductions
Increases engagement and reach by developing relevant and rich content for regularly scheduled posts tailored for a target audience
Promotes brand-focused message for each channel understanding what type of content is optimal for which social media network
Monitors all social media channels and offers meaningful and constructive interaction with users in a timely manner
Attends and live reports on industry events (including live streaming, photography and interviewing)
Develops a PR and Internal Communications strategy for the DesignSpark brand working alongside the PR and Internal
Communications Teams and external agencies on joint initiatives to gain maximum exposure through PR channels
Manages and coordinates JP DesignSpark email marketing, reviews success factors to improve email ROI in close relationship with the Email Team
Develops email marketing in terms of onboarding and retention including monthly roundup
Supports the DesignSpark Manager JP with seminars, training sessions and event execution
Co-ordinates plans and activities with the RS Japan marketing and product teams, maintaining a consistent programme and voice to market
Creates regular performance reports for the DesignSpark Manager and Head of Acquisition and Engagement
Knowledge, Skills and Qualifications Required
At least 2 years’ experience working in a Content Marketing and Social Media role in a Marketing or Digital environment
Japanese language proficiency and advanced English knowledge
Strong customer focus
Firm but empathetic
Good understanding of engineering technology and personas and excellent knowledge of the company, its products and services
Understanding voice and personality of brand
Ability to stimulate discussion and connect people
Strong networking and professional communication skills
Outgoing personality (required to walk into networking events and be comfortable introducing themselves to strangers)
Experience of working in a global team based in different locations
Capable of effectively prioritising workload and managing multiple deadlines
Self-motivated and driven
Sound judgement under pressure
Great attention to detail
Ability to troubleshoot
Knowledge of where to pass complex questions
Great attitude and motivation to both learn and develop
Ability to establish and maintain positive working relationships with others to help achieve objectives of the programmes
Willingness to work some evenings and weekends, and responding to community members outside of work hours
Ability to build up profile in a complex organisation
English language proficiency
Confident in building relationships with key stakeholders and partners
Adobe Creative Suite knowledge
Strong presentation skills
Ability to negotiate
Offer / how to apply :
In return we offer an outstanding benefits package, flexible working and career development to rival any global organisation.
We provide a healthy work / life balance, along with a fulfilling and rewarding long term career.Please apply online, uploading your CV in English or email your resume to thungoc.ton rs-components.com