Intern - , PR & Communications
3 日前

The PR and Communications intern will assist the manager or strategic communications and PR in external and internal communications efforts.

The candidate will have the opportunity to gain insight on strategic planning, outside agency management, executive communications, and fundamental communications tactics to drive brand storytelling.

In addition, the ability to meet with all lines of business within Smartwool to gain retail and product knowledge.

JOB TITLE : Intern, Smartwool PR & Communications

DEPARTMENT : Marketing

REPORTS TO : Manager, Strategic Communications & PR

LOCATION : Hybrid / Remote


  • Work cross-functionally alongside manager to determine the right message, right place, and right time scenario for Smartwool initiatives inclusive of DEI, Sustainability, Social Impact, and Advocacy
  • Research local, regional, and national media contacts including new mediums for storytelling optimization
  • Create external communications materials (press releases, bylined articles, talking points, sound bites, presentations, etc.)
  • Arrange media seeding for product launches
  • Assist Smartwool customer service + social teams in addressing consumer inquiries and create evergreen community management resource
  • Assist in analyzing media coverage and distributing monthly PR reports
  • Assist with planning and execution of PR events
  • Support internal communications through development, creation, and distribution of weekly internal employee newsletter and creation of necessary slides for quarterly All Hands meeting
  • Inform VF communications team about brand initiatives for inclusion in the Denver Download, The Thread, and other VF-wide internal communications platforms
  • Monitor local, state, national, and global news cycle for potential issues that may impact the brand and assist in trend watching on social platforms to recommend brand-right engagement opportunities
  • Provide support to larger marketing / social team as projects warrant

  • Pursuing undergrad degree in public relations, communications, marketing, etc.
  • Knowledge of global print, broadcast, and social mediums
  • Excellent verbal and written communications skills
  • Ability to manage multiple tasks and projects with excellent time management skills
  • Proven ability to work independently and cooperatively in a diverse group
  • Flexible, proactive, and able to respond and adapt to a rapid-paced, changing organization
  • Our Intern Program runs from June 6th through August 12th, 2022! During your time with us, you will have opportunities for training that will enhance you as a professional, give back in our communities and of course have FUN with your colleagues! All VF internships are paid and offer you work that matters with some of the best teams around!

    Hourly Range :

    $13.82 USD - $20.74 USD per hour

    Annual Incentive Eligibility :

    This position is not eligible for an annual incentive.

    Long Term Incentive Eligibility :

    This position is not eligible for long term incentive.

    Benefits at VF :

    You can review a general overview of each benefit program offered, including this year's medical plan rates on and clicking, Looking to Join VF?

    Detailed information on your benefits will be provided during your onboarding process.

    COVID-19 Vaccination Requirement

    Unless prohibited by applicable law, this position requires proof of being fully vaccinated for COVID-19 on the first day of employment, absent need for medical or religious accommodation or other exemption as allowed by state or local law.

    Further information will be provided during the recruitment process.



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